A browser-based 3D product demo for explaining automation

Robotics demo · digital scale model

A flyAR demo showing how robotics and automation products can be presented as interactive digital scale models for sales, explanation, and browser-based sharing.

Client: flyAR demo
Sector: Product visualization
Year: 2025
Service: Digital scale models
Delivery: Browser · QR

01 · Problem

Problem

Robotics products are often hard to understand from one still image: movement, tooling, footprint, and workflow all matter.

02 · Approach

Approach

We built a browser-friendly 3D presentation around the robot and its motion. The robot model and animation were created by talented flyAR intern Sani Koivistoinen. The case currently uses a video capture while the final embeddable 3D element details are confirmed.

Robot automation digital scale model shown in a browser-based Vectary scene.

03 · Outcome

Outcome

A technical product can be explained visually without a showroom visit.
The demo is a useful reference for digital scale model sales and product pages.
The format can support direct embeds once the iframe source is confirmed.

/Inputs we worked from

Robotics product concept
3D presentation capture
Animation reference

/Audiences

Robotics companies
Automation buyers
Sales teams

/Deliverables

Digital scale model demo
Browser-ready presentation capture
Future iframe/embed slot

/Service used

Digital scale models

Explain anything physical with an interactive browser-based 3D model people can open on any device.

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Worth knowing before you write a brief

AppsFlyer's 2025 benchmark across 28 billion installs puts Day-1 retention at around 25%. AR apps sit below that floor, because every reviewer is a single-use case, not a habit. WebAR removes the funnel. The link that opened the experience the first time still opens it the second.

Source: AppsFlyer 2025 · Adjust 2026

Read what installs cost an AR campaign

Rework runs around 12% of a typical construction budget. Peer-reviewed BIM studies in 2025 report that putting an optimised 3D model in front of stakeholders before the first pour prevents at least a third of that, and as much as half on projects that share the model early. One Asian rail case caught 3,000 design clashes and shaved 12% off construction cost on its own.

Source: Nature Sci Rep 2025 · Springer Discover Materials 2025

Read what 3D pre-viz prevents that drawings do not

Shopify's own data, drawn from millions of stores. The 65% sits next to a 94% conversion lift on stores that add any 3D content, and a 40% drop in returns when AR closes the imagination gap. The mechanism carries from product pages to construction, museums, and brand work.

Source: Shopify · The ROI on AR

Read why the imagination gap is not just retail's problem

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