Improving Hospitality Marketing and Guest Experience with Augmented Reality


Hotels and resorts are constantly seeking innovative methods to stand out in today’s brutally competitive hospitality business. By offering clients immersive and engaging experiences, augmented reality (AR) technology enables hospitality firms to gain a competitive advantage. 

We’ll look at the numerous advantages of adopting augmented reality in hospitality marketing in this blog article. We’ll also look at how flyAR’s interactive webAR and web-3D solution may aid your marketing efforts.

Augmented Reality (AR) allows users to interact with virtual items and their environment in real-time. These things are layered on top of the real world. This technology has several applications in the hospitality industry. It may enhance the guest experience while also promoting the real property.

The ability to incorporate interactive 3D encounters right into websites is a very useful way of re-using 3D content created initially for AR use. This kind of embedded and visual 3D content can offer a step-by-step walkthrough of a hotel or resort’s grounds, letting visitors tour the facility digitally before they arrive. Try an example from below!

The Benefits of AR for Hospitality Marketing

For hospitality companies seeking to stand out from the competition, AR can offer a number of advantages. The potential to give visitors engaging, interactive encounters is one of the main advantages. This can include augmented reality sports or activities, interactive maps, and simulated visits to the hotel or resort.

AR can help hospitality businesses stand out in a crowded market by providing distinctive and engaging marketing materials. Sharing this kind of material on social media and other websites can raise company recognition and encourage bookings.

By providing personalized tips and ideas based on the visitor’s tastes and past behavior, augmented reality can also improve the guest experience. This can include customized selections for room service, suggestions for nearby attractions, and more.

Examples of Augmented Reality Applications in the Hospitality Industry

The hotel business is no exception to how augmented reality (AR) is rapidly changing the way we see our world. Hotels and resorts may employ augmented reality to provide tourists with unique and engaging experiences. This can enhance their stay and create unforgettable memories. These are some instances of how augmented reality might improve the hospitality experience:

Interactive tours

Hotels may employ AR technology to create interactive tours of their premises by using AR technology. Visitors may see a virtual tour guide on their smartphones or tablets, which takes them on a tour of the hotel’s facilities, eateries, and even the surrounding neighborhood. This technology can assist customers in navigating the hotel and learning more about its amenities. Check out an example video from below!

In-room entertainment

In-room entertainment for visitors can also be offered through AR technology. For example, visitors may use their smartphones or tablets to see AR material that enriches their in-room experience, such as virtual artwork, games, or interactive stories.

Virtual concierge

Hotels may also employ AR technology to develop virtual concierge services. Visitors may use their smartphones to contact a virtual concierge who can propose restaurants, sights, and activities in the area. This technology can assist visitors in planning their stay and making the most of their time in the area.

Interactive menus

Interactive menus for hotel restaurants and bars may also be created using AR technology. Visitors may browse virtual menus that contain photos, movies, and interactive elements on their cellphones or tablets. This technology may assist visitors in making informed judgments regarding their food and beverage options, resulting in a one-of-a-kind dining experience.

Cultural experiences

Hotels may also use augmented reality technology to present visitors with one-of-a-kind cultural experiences. For example, travelers may use their smartphones or tablets to enjoy virtual tours of local landmarks or museums, delivering an immersive and informative experience.

How flyAR’s interactive webAR & 3D solution can improve hospitality marketing 

flyAR’s interactive webAR & 3D solution is an efficient tool for increasing hotel marketing activities. Hotels and resorts can use this technology to provide virtual tours of their properties. Companies can now demonstrate their services and features in a fun and interactive way.

Visitors can take a virtual tour of the site using flyAR’s solution. They may also choose from a number of areas of interest to learn more about each location. This type of content may be simply integrated into the hotel or retreat’s website. It provides a clean and straightforward user experience. Try it yourself by scanning the image below!

One of flyAR’s key benefits is its ability to provide a step-by-step tour of a hotel or resort’s surroundings. This can help visitors navigate the building and find the services they need. These amenities may include dining establishments, swimming pools, and fitness centers.

How flyAR’s Interactive webAR & web-3D solution works

Users can enjoy the three-dimensional webAR experience by easily scanning a QR code or clicking a link. The content will load into the users default mobile browser and “anchor” to a real world target image; for example a marketing flyer or magazine advertisement. Once they are inside the webAR-experience, they can use a number of interactive objects of interest to explore the surroundings. Each point of interest highlights a different aspect of the site, enabling visitors to explore at their own speed.

FlyAR’s solution is optimized for mobile devices, and the webAR solution works without the need to download any more apps. Due to the solutions considerable flexibility, hotels and resorts may tailor the experience to their own needs and identities.

The Versatility of flyAR’s Interactive webAR & web-3D solution

One of the most significant advantages of this solution is its versatility. Hospitality marketing strategies can include the use of this solution to promote both hotels and nearby attractions, making it an ideal tool. FlyAR’s solution provides a unique approach for hotels and resorts to display their amenities and services, offering guests a detailed and immersive perspective of the facility before they arrive. This not only increases reservations but also enhances the whole guest experience because guests are more educated and prepared for their stay. Similarly, flyAR’s solution may be utilized to deliver virtual tours of theme parks, construction projects and other local sites. This allows visitors to preview the park or attraction before they arrive, giving them a better idea of what to anticipate.

flyAR’s solution can also provide educational insights into the location by using historical context or fascinating information about the place, boosting the entire tourist experience and promoting repeat visits. The solution developed by flyAR may also be used for event marketing, trade exhibitions, and product launches. Customers can now interact with products and services in previously imagined ways because of technological advancements. This helps to increase brand recognition, generate leads, and eventually drive sales.


Augmented reality is a powerful technology and an innovative tool for communication that gives several benefits to businesses in the hospitality industry wishing to stand out from the crowd. The webAR solutions works for enhancing all printed marketing materials and the embedded interactive 3D website experience will make websites come alive with eye-catching content!

Contact us!

If you’d like to learn more about flyAR’s interactive webAR and web-3D solutions for your hospitality business, contact us today. Our specialists can assist you in developing a tailored solution that suits your specific objectives and goals.

You may conduct virtual tours of your property, promote your amenities and facilities, and make tailored suggestions and recommendations to your guests using flyAR’s solutions. Reach out to discover more about how augmented reality might help you improve your hotel marketing efforts.